REVIEW: #FashionVictim, Amina Akhtar

Tuesday, 9 April 2019

Fashion editor Anya St. Clair is on the verge of greatness. Her wardrobe is to die for. Her social media is killer. And her career path is littered with the bodies of anyone who got in her way. She’s worked hard to get where she is, but she doesn’t have everything. Not like Sarah Taft. Anya’s obsession sits one desk away. Beautiful, stylish, and rich, she was born to be a fashion world icon. From her beach-wave blonde hair to her on-trend nail art, she’s a walking editorial spread. And Anya wants to be her friend. Her best friend. Her only friend. But when Sarah becomes her top competition for a promotion, Anya’s plan to win her friendship goes into overdrive. In order to beat Sarah…she’ll have to become her. Friendly competition may turn fatal, but as they say in fashion: One day you’re in, and the next day you’re dead.

Fashion is notoriously a cut-throat industry.
Television competitions like Project Runway and movies like Devil Wears Prada have long given the large majority of us who, despite our best efforts, remain… fashionably challenged, a fleeting insight into a world filled with tears, ruthless competition and more than a few personal sacrifices.
It is easy therefore, to imagine this world as one in which murder could be treated with apathy and complacency. That the dog-eat-dog, kill-or-be-killed mentality could actually spill over into actual violence.
And in #FashionVictim, Amina Akhtar examines just that, but manages to do so in a way that made myself and my notoriously stoney-face, laugh out loud on numerous occasions.
In a narrative and humour style that would not be out of place in cult classics like Heathers and Jawbreaker (which are, admittedly, two of my favourite movies), Akhtar perfects black comedy to effortlessly juxtapose the glamorous existence of those style-icons who we all follow on Instagram, who fill their days with PR events, New York Fashion Week and trips to Milan and Paris; with truly gruesome scenes of utter spine-tingling gore.
And because of that, it paints a novel that is utterly unique, completely spell-binding and one that fulfils every single one of my deepest, darkest, if-I-lived-in-a-dream-world career aspirations. Only, if I was literally killing off the competition to get ahead, I would probably find a better way to do it than sticking a lone Louboutin in her head.
...I mean, let’s be honest, it’s a bloody expensive way to kill someone.
But hey, it certainly makes a statement.

Thanks to NetGalley and the publisher for sending me a copy of this book in exchange for an honest review.

Head on over to for this book, as well as all of the others featured in my reviews, complete with the added bonuses of free worldwide shipping and bringing a little joy to my life.

No comments :

Post a Comment